This is the fourth in a series of articles about the basics of exhibiting that began with the first post of the New Year. We’ve all heard it so many times, it’s become a cliché: “You only have three (or five or seven) seconds to make a good first impression with your trade show booth […]
Continue readingThis Article Contains Everything You Need To Know To Get Started In The World Of Graphic Design How do you get started in the world of graphic design? As more and more businesses move online and the demand for it grows – Graphic Design is becoming a more valuable and sought after skill. If you […]
Continue readingAn event backdrop is an image adopted during an event that is seen as a synopsis or summary of the event by the organizer(s) to represent the event. It has certain qualities that are deemed to embody the spirit of the event that should appeal to the audience. Therefore, the backdrop is supposed to be […]
Continue readingThere are many options to choose from in terms of marketing with the increasing adaptation of the digital economy. It can be confusing when deciding the best method to get your brand story out there to your customers. The impact of the physical point of sale, however, cannot be ignored. We still need to set […]
Continue readingQ. How important is your trade show signage? A. You have less time than it takes you to read this sentence for a trade show attendee to decide whether he or she will spend any time in your exhibit. It seems unfair, but it’s true. Numerous studies have shown that attendees decide whether your trade show […]
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