Displays for trade shows play a vital role in how businesses present their products and services. Well-designed displays are essential for creating a strong first impression, helping companies connect with potential clients. These displays come in different styles, from portable signs to detailed modular exhibits, allowing businesses to find options that fit their brand and […]
Continue readingPortable displays are essential tools for businesses attending trade shows. These versatile setups allow companies to showcase their products and services effectively. Portable trade show displays come in various sizes and styles, from simple pop-up banners to more complex modular systems, catering to different space requirements and budgets. Portable trade show displays offer numerous advantages. […]
Continue readingThe Consumer Electronics Show (CES) stands as the pinnacle of tech events worldwide. This massive gathering in Las Vegas attracts over 130,000 attendees who explore 2.5 million square feet of cutting-edge technology. For companies like Samsung, Nvidia, LG, and Sony, CES offers a unique platform to showcase their latest innovations. At CES, the visual impact […]
Continue readingTrade show booths have evolved over the years. Regardless of your industry, there is an increasing demand to stay ahead of the competition by trying out the latest booth layouts, elements, and technologies.More businesses are working with a trade show exhibit booths manufacturer to make their booth stand out from the competition. Trade show exhibit […]
Continue readingThis is the seventh in a series of articles about the basics of exhibiting that began with the first post of the New Year. This article focuses post-show, on reeling in those important trade show leads. Trade shows are truly unique in that people come to the event, essentially with cash in hand, looking for […]
Continue readingIt’s been a long, exhausting day, but the trade show is over. You got hundreds of visitors to your trade show booth, dazzled them with your banner graphics and new products, and collected enough leads to keep your sales team busy for weeks. Unfortunately, the work isn’t done yet! In fact, it’s only barely begun. Much […]
Continue readingNumerous studies have concluded that follow-up of trade show leads is suffering from neglect, or being left to salespeople who cherry pick only the best leads and leave all the other fruit to rot on the tree. A number that’s been floated by many writers and seminar leaders, supposedly drawn from research by CEIR, is […]
Continue readingNo one likes going through a breakup. Sometimes the toughest ones are actually with tradeshows. By and large, tradeshows are fantastic investments into your company’s future. They are a great way to get perspective on your industry, learn directly from customers and buyers and do plenty of great networking. That being said, not all trade […]
Continue readingOne of our partners recently presented a very well written analysis of the trade show process, and how to understand, measure and improve ROI as an exhibitor at trade shows. Measuring, understanding, and improving trade show ROI is essential, especially in these financially turbulent times. For lots of businesses, cost cutting is the knee jerk […]
Continue readingWhen it comes to creating an engaging exhibit, the lighting can make all the difference. Effective exhibit lighting not only highlights your displays but also creates a booth pop, setting the mood and capturing the attention of your audience. In this blog post, we’ll explore several creative exhibit lighting ideas that can elevate your display […]
Continue reading