What are the different trade show exhibit display types available to you? The most common exhibit display types available are portable displays, custom modular systems, banner stands, and truss displays. TRADE SHOW POP UP DISPLAYS – EASY, FAST, EFFICIENT, AFFORDABLE! Portable displays are usually light-weight and can be quickly assembled into a booth space for […]
Continue readingDo you feel in your gut that you should be able to sell more in your expo displays but don’t know where to start? Trade shows can be big business for many companies.They’re a fantastic way to showcase your wares to potential clients and customers, and take your business to the next level. If you […]
Continue readingMost B2B exhibitors spend about a fifth of their marketing budget on trade shows. (This data comes from a recent Forrester study.) Yet, most exhibitors are not taking orders in their trade show booths. Lead gathering is much more common than order taking at most trade shows. This means that those exhibitors are investing a fifth of their […]
Continue readingRunning a business is a continuous learning curve that involves adjusting to new challenges and finding ways to promote your business based on the latest trends. Less successful businesses may not have had much luck in the past promoting your business, because of complications with the budget or limitations from their target market. There are […]
Continue readingFirst impressions are lasting impressions. This statement is true when it comes to your trade show displays as well. One of the first things that a customer’s eyes tends to gravitate towards are the trade show displays. This is one of the reasons why it is important that your displays are clean, inviting, vibrant, and appealing. […]
Continue readingYou may be wondering, why bother with a guide to partition walls? Well, it’s a no-brainer that public settings can get noisy. Loud commotions, people having conversations, phones ringing, you name it. These noises can negatively impact productivity, more so, when collaboration is important. Here’s where partition walls come into play. They are a great way […]
Continue readingIntroduction Almost two billion people around the world use social media in their everyday lives. The average person spends around 135 minutes scrolling through social media daily. Brands and organizations – both big and small – have spotted an opportunity to advertise directly to these users. Using certain techniques they can encourage customers to connect […]
Continue readingThe purpose of this document is to compare the similarities and differences of three types of backlit trade show displays, the Embrace, the Hopup backlit, and the Wavelight.SimilaritiesAll three designs use LED lighting inside the display frame. There is very little difference in the color, brightness, or cost of the LED light kits.All three frame […]
Continue readingThe cost of attending trade shows can be a challenge for some businesses to justify. Aside from registration costs, companies must also budget for displays, equipment rentals, booth storage, and staffing expenses. However, attending trade shows is a fundamental way to build lead pipelines, network, and sell your products when executed correctly.Having an eye-catching booth […]
Continue readingIntroduction We’re all constantly being told that B2B marketing is changing and that we need new marketing strategies to cope with this. We’re being told that the modern buyer doesn’t respond well to the B2B sales funnels of old and their buying habits are so mysterious you’re going to need a crystal ball or psychic […]
Continue reading