How To Do The Trade Show Logistics The Easy Way
Feeling overwhelmed by the thought of packing and shipping your trade show items to and from the show site? You are not alone. Most first-time exhibitors and even some regular ones have the same concerns. All the meticulous planning, tons of effort, and sleepless nights that usually go into getting ready for a trade show […]
Continue readingTrade Show Lighting Options for Exhibits & Booths
The creative use of lighting is an effective way to catch people’s attention at trade shows. Vendors can use trade show lighting to illuminate their booth, banners, and products on display. Lighting can also be used to set the mood or atmosphere of your booth. You can inspire curiosity or intrigue visitors using different light […]
Continue readingThe 5 Big Elements of Successful Trade Show Exhibiting
If you’re a big company in the construction industry, successful trade show exhibiting possibly means attending the “Big Five”, a series of construction trade fairs originating in Dubai, attracting close to 75,000 participants in 2015. If you’re on a safari somewhere deep in the African savannah, you’ll probably want to see the “Big Five”: the lion, […]
Continue readingTrade Show Booth Mockup
Showcasing your booth design for marketing events is now very easy, thanks to trade show booth mockups. With tons of templates to choose from, coming up with unique booth designs and customized exhibition stands is a matter of copy and paste or drag and drop. Just about any vendor can get visuals of how their […]
Continue readingTrade Show Checklists For Better Exhibition
A trade show is undoubtedly one of the most effective marketing tactics. Any exhibitor looking to up their game on the trade show floor must invest their time learning how to plan better for the event. We have outlined comprehensive trade show checklists covering things to do before, during, and after an exhibition. Whether it […]
Continue readingHow to Set Up a Trade Show Booth – 8 Pro Tips
Monotonous booth backdrops and unexciting table throws are the hallmarks of unproductive expos, and you want to avoid this by all means. In addition, your show booth better be ready and all set up when the expo hall doors come open, or else your campaign might take a nosedive, even before it gets started. Fortunately, […]
Continue readingThe Exhibitors Handbook – Get All the Info You Need
Exhibiting at industry-related trade shows is a powerful marketing tool for building brand awareness, generating leads, meeting face-to-face with existing clients, and engaging with customers. 87% of companies that exhibited in trade shows reported that the exhibitions were highly valuable in achieving their marketing and branding goals. As an official distributor and partner with Orbus […]
Continue readingTrade Show Booth Display Ideas That Will Shape 2021
A trade show is a public event or exhibition organized to enable businesses, companies, and other organizations in an industry or field to showcase and demonstrate their latest products and services. Marketing your latest products and services is always important, and may be even more critical in 2021, as we all struggle to return to […]
Continue readingThe Portable Backdrop is Getting More Popular at Trade Shows
Trade shows are an important marketing strategy for showcasing your company and products to a network of clients and potential business partners in your industry. According to PWC, trade shows are the second-largest source of revenue for B2B businesses. They are effective in building awareness, improving customer engagements, enhancing product knowledge, and driving sales. Therefore, […]
Continue readingTrade Show Booths – Bigger Isn’t Always Better
Trade shows are a huge part of public relations for any size company. They are one of the few opportunities we get for in-person meetings with potential clients – so much marketing and branding these days happens on the web and the phone. An opportunity to meet a client in person is a valuable chance […]
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