Trade show attendance is on the rise. Joyce McKee wrote in an article posted on Let’s Talk Trade Shows.com, “…double-digit increases and record performance at the 2011 International Consumer Electronics Show (CES), exhibit space in January was up 5.2% over January 2010…”. CES 2012 set quite a few records, because it was even bigger, with more people attending […]
Continue readingThere are hidden costs everywhere at trade shows, but there are also gold mines waiting to be tapped. Convention and expo centers across the nation are often dominated by a host of regulations concerning the amount of labor you can do when you’re setting up your trade show booths. Here’s 3 tips for how lightweight portable trade […]
Continue readingTrade shows are great venues where business stakeholders can enhance product and brand visibility, create leads and generate revenues. Trade show displays play a crucial role in any trade booth but they will remain mere displays if they don’t produce a compelling impact on their viewers. Making a exhibition booth stand out among countless similar products in a crowded […]
Continue readingIt’s important that businesses pay attention to one undeniable fact: the time for boring trade show displays has come and gone. In order to stand out among the sea of vendors that crowd the typical convention floor, it’s essential for a business to do something creative, innovative, and multidimensional to encourage potential customers to visit […]
Continue readingTrade show displays are a smart way to make a good impression on those precious, pre-qualified customers only a trade show brings. In the old days of trade shows, salesmen would stay up late into the night to set up the booth. Booth assembly might have involved saws, lumber and nails and maybe even some electrical […]
Continue readingTrade shows are huge warehouses of information. As everyone who’s ever been to one knows, the cacophony of stimuli becomes overwhelming. If you don’t stand out in the crowd of displays – and more importantly, make it out of the crowd and into people’s long-term memories – you’re aiming too low! The goal isn’t just […]
Continue readingParticipating in a trade show has many advantages. It allows your company to get their name out there, meet potential clients face-to-face, demonstrate your products or test out new products. While well put together trade show displays do have the potential to bring in new customers, a poorly planned exhibit can just as easily drive them away. […]
Continue readingThese days it seems like everybody is trying to sell something – that is probably because it is harder to get people to spend money during this recession! Trade shows remain a great way to get your name known today, but honestly, this can sound a lot easier than it really is, especially if you […]
Continue readingIf you want to promote your company at a business convention, do it by going green and promoting your products with eco friendly trade show displays. Choose the display tools carefully and learn to promote your business by using the right products, trade show displays and promotional gifts. Be sure to purchase everything from local businesses and reduce […]
Continue readingThink that being really, really nice and professional at trade shows, conventions, and fairs is enough to make up for a lackluster display? Think again! You don’t have to spend an arm and a leg to get great trade show displays. What you lack in budget can easily be made up for in creativity. Overlook the […]
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