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Designing the Best Trade Show Booths

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Updated Nov 2020Creating a Design for the best trade show booths is a combination of art and science. Exhibit designers sometimes try to create unique, elaborate, colorful, and (often) expensive displays that show off their design skills. While showing off mad design skills might be okay too,  it’s important that your exhibition booth design function on […]

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Great Trade Show Display Ideas That Attract More Booth Traffic

Exhibitors with traffic-stopping trade show booths are master magicians. They all know how to “automagically” turn ordinary face-to-face encounters with people into extraordinary business opportunities. And their not-so-secret magic tricks? Innovative trade show display ideas, all superbly done! Some of them are conventional ideas executed to exceed expectations, some are fresh out of nowhere ideas […]

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Trade Show Backdrop Design Ideas & Inspiration

VK-1327a Custom Backdrop Design

Let’s face it; generic trade show booths are boring and don’t help sales because they rarely attract potential customers. The good thing is that there’s no limit to the number of exciting backdrop design ideas that you can come up with and implement to take your booth from not-so-attractive to powerfully fascinating.Here’s the thing, though. […]

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Exhibit Design: A Primer

It’s no secret that a sizeable number of trade show attendees seek solutions and intend to buy. Eventually, they’ll find someone to buy from. But here’s the problem. How do you make yourself that “someone” they buy from? How do you prevent potential customers from merely glancing at your exhibits while your competition develops superb […]

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Designing Effective Trade Show Booth Banners

Example of Coordinated Booth Banner Designs

Trade show statistics reflect that, on average, visitors will spend about eight hours exploring exhibits. More than 80% of those visitors have purchasing authority. To draw their attention to your own trade show booth, an effective booth banner design is key. Here’s how to design an outstanding banner stand that will help distinguish you from competitors:Aim […]

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