Errors to Avoid with your Exhibition Displays
If you’ve decided to find some exhibition displays and start working the trade shows for your industry, good for you! Trade show displays are still one of the single best all-around ways of increasing exposure for your company, meeting leads, and establishing yourself as a major player in your industry. However, putting together successful exhibition displays is […]
Continue readingEFFECTIVE Exhibition Displays
How effective, or engaging are your exhibition displays? How much thought have you put into your booth design? An online dictionary site defines effectiveness as follows: the degree to which objectives are achieved and the extent to which targeted problems are solved. So again, ask yourself, how effective are your booth design ideas? If you think that the effectiveness […]
Continue readingEconomics 101: Trade Shows & Exhibition Displays
So you have a product or service that you would like to showcase in your exhibition displaysat a tradeshow. That’s great, but have you taken into consideration the costs involved with participating in a tradeshow? If you’re new to the scene, you may be clueless as to what is involved, and how much it will cost […]
Continue readingExhibition Displays – Harness the Power of Social Media
Investing in trade shows, exhibition displays and trade show banners is well recognized as a powerful marketing tool. However, it can get pricey, and to do it right, exhibitors need to leverage those investments and make sure they pay off. One of the newer tools available to help with your trade show marketing is social media, which […]
Continue readingTrade Shows & Exhibition Displays – Why Bother?
There are two main perks to setting up exhibition displays and attending trade shows (and no, the “opportunity” to set up your new exhibition displays for your boss doesn’t count!). Seriously, the main perks usually are getting some time away from the office location, and all the networking. Occasionally, trade show venues are a perk; for example, […]
Continue readingWhy Invest in Exhibition Displays, Anyway?
Let’s go back to the basics, for the moment – quality exhibition displays aren’t cheap. The economy is still struggling, and we’re all constantly looking for fat to trim from the budget. Why should you spend money going to trade shows? After all, good display stands start at about $1K, and even pop up banners can be a few […]
Continue readingUse Your Exhibition Displays To Convert Show Leads Into Sales
Exhibition displays are highly effective in providing exposure for a company’s products and services. For that reason, exhibitors invest considerable time and resources into creating the perfect exhibition displays, and then added effort advertising and promoting their trade show booths in order to attract prospects. Oftentimes the substantial amount of work and preparation is done in […]
Continue readingMaking Your Exhibition Displays More Professional
At any trade show, there’s a definite pecking order. You can generally tell at a glance which exhibition displays belong to small companies, and which are from the big players. Since you’re there to get as many people as possible interested in your business, you want to make your trade show display look as big and professional as you […]
Continue readingExhibition Displays Don’t Need a Kitchen Sink!
One problem every company runs into when planning their exhibition displays is what to include. Your company undoubtedly has numerous aspects that would resonate with your prospects, but fundamentally, you don’t have much floor space. You’ve probably heard the old idiom or saying, “everything but the kitchen sink” – at trade shows, you can’t include everything,and generally speaking, […]
Continue readingHave you tried creating a Theme for your Trade Show Displays?
When you’re planning your future trade show supplies, it makes sense to look ahead and try to plan on how to make each Waveline or exhibition display a little distinct. If you put on a lot of displays, you may want to vary them up somewhat so that repeat visitors don’t feel like they’ve already seen what you have to offer. […]
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