The creative use of lighting is an effective way to catch people’s attention at trade shows. Vendors can use trade show lighting to illuminate their booth, banners, and products on display. Lighting can also be used to set the mood or atmosphere of your booth. You can inspire curiosity or intrigue visitors using different light […]
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If you’re a big company in the construction industry, successful trade show exhibiting possibly means attending the “Big Five”, a series of construction trade fairs originating in Dubai, attracting close to 75,000 participants in 2015. If you’re on a safari somewhere deep in the African savannah, you’ll probably want to see the “Big Five”: the lion, […]
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Investing in new exhibition displays and exhibiting in trade shows can become a budget-busting endeavor for hasty marketers. If you don’t currently have a trade show budget, make sure to get one, so you can find discount trade show displays and control your trade show costs.Many costs and fees that include shipping, booth space, equipment […]
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updated June 2021 More and more of us shop online, and find it is easy to become swamped in the available choices. Thus, folks shopping for trade show pop up displays frequently ask us which are the best pop up displays. As an independent distributor, American Image Displays is not required to sell any particular “house brands”, […]
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Everything you need to know to successfully market your business on social media “You don’t need a corporation or a marketing company to brand you now: you can do it yourself. You can establish who you are with a social media following.” Ray Allen In the time before the internet, marking was limited to newspaper […]
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What does your designer need to know when he or she sits down to create your exhibit? What can you do to make the process go more smoothly, solve problems more creatively, and increase your chances of getting a successful design from the start? As the head of an exhibit company that creates everything […]
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Your trade show success often hinges upon your ability to optimize your 10×10 booth design. Generating unique and captivating 10 x 10 trade show booth ideas is a necessity if you wish to grab the attention of trade show attendees. The slider below shows some of our most popular 10 x 10 booth designs. And the rest […]
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The general rule of thumb is that you have 3 seconds to attract attention. This applies to almost anything – apparently humans are all born with very short attention spans. This applies to your show graphics design too. To help, we’ve put together some trade show graphics ideas to help you get people to really […]
Continue readingThis is the fourth in a series of articles about the basics of exhibiting that began with the first post of the New Year. We’ve all heard it so many times, it’s become a cliché: “You only have three (or five or seven) seconds to make a good first impression with your trade show booth […]
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With tons of gimmicky and eye-catching competitors in nearly every corner of the convention center, it can feel a bit daunting to come up with a trade show booth design that gives your business the exposure you hope to get. This is particularly true when the expo is filled with industry giants, and you are […]
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