If you had a cancelled trade show due to the pandemic, don’t fret. A single trade show does not have to make or break your business. Keep the faith, continue to work hard, make an effort to keep the lines of communication open and you will have a second chance to display the merits of […]
Continue readingTrade Shows can be a great resource for marketing and promoting your business. That is only the case, however, if you are able to make a great impression on potential customers at the events. If not, they are simply a waste of money. With that in mind, take a look at these two examples of custom trade […]
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Most of us are faced with resolving how to safely and effectively reopen a business during this unprecedented COVID-19 shutdown. Our team has consolidated our best industry practices with those from OSHA, CDC, WHO, and EPA to create a master reference page. This is an ongoing task; we welcome readers to share their own strategies for how […]
Continue reading— Last updated June, 2020 No one can see into the future with certainty, but I have a few thoughts about the future of the trade show industry. The pandemic – or at least the government reaction to it – forced people to change their behaviors. We’re primarily social animals, and we’ve been locked down, prevented […]
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updated June 2020 More and more of us shop online, and find it is easy to become swamped in the available choices. Thus, folks shopping for trade show pop up displays frequently ask us which are the best pop up displays. As an independent distributor, American Image Displays is not required to sell any particular “house brands”, […]
Continue reading–last updated May 2020 As we all struggle to work from home and keep businesses alive during this pandemic, it may seem counter-intuitive to talk about virtual trade shows in a blog dedicated to helping clients purchase the best trade show displays and succeed at real life, physical trade shows – but hang in there a […]
Continue readingPart of making a great impression at a trade show comes from creating the right mood and emotion for attendees. The colors you choose for the graphics on your trade show displays will play a subtle role in delivering that message. The catch is, you won’t have the same goals at every event. For different shows, you will […]
Continue readingSomething to think about when at a trade show is your choice for trade show flooring and how it helps your trade show stands’ appearance as well as helping your feet. Here at American Image Displays, we know that standing on your feet all day demonstrating your product at a trade show can be exhausting. […]
Continue readingA trade show booth is virtually always going to be “multimedia” at heart. When you have such a great opportunity to put your wares on display, you’re going to want to use as many techniques as possible for getting people to visit. Video is, of course, probably the single most popular medium for communicating with people […]
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We all want remarkable trade show booths, filled with prospects ready to do business with our companies. But you may be creating obstacles that are actually keeping people away from your trade show exhibit. Here’s how to make your booth as comfortable and inviting to visitors as possible: 1) Start from the ground up: Every now and then, […]
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