What are the Best Hi Tech Toys for your Exhibition Displays?
When it comes to getting your exhibition displays noticed at a trade show, standing out from the crowd and getting noticed are probably your top priorities. After all, no matter how great your content is, how nice your banner stands and podiums look, or how awesome your products are, it just doesn’t matter if no one’s showing up […]
Continue readingUse New Technology to Easily Create a Very Profitable Trade Show
If you haven’t done so yet, a word of advice: “Just get over it already – adopt new technology in your trade show booth and marketing techniques, or you’ll be left in the dust by your competitors.” Okay, admittedly, that was a bit of tough love. But if that’s what we have to do to […]
Continue readingTrade Show Apps That Move Your Pop Up Displays Into People’s Pockets!
There’s been a growing threat to trade shows lately, a competitor for people’s eyeballs that’s keeping them from actually looking at your pop up displays. And as much as we’d like to get rid of them, we can’t, since they’re in our customers’ pockets. I’m talking, of course, about cell phones and other mobile devices. Doesn’t it seem […]
Continue readingTrade Show Displays & Tablet PCs
These days, one of the single best multi-purpose items you can purchase for your trade show displays is a tablet computer, such as an iPad for your trade show booth. These have been seen increasingly in more and more applications over the past few years, especially as tablets have become more functional and more affordable. If you […]
Continue readingTrade Show Displays & Hi Tech Sales Tools
The question for trade show presenters has always been, “How do I get attendants’ attention quickly and effectively with so many other presenters around?” And in today’s fast-paced, high-tech world, the task is even more daunting than in the past. So you have to get creative with your trade show displays, which means thinking outside the […]
Continue readingSpotlight: Part 3 of 3 – Specific Application, Current Resources, and Summary
In this program we will be covering trade show virtual reality and other technologies that impact industry event professionals over a series of articles. We will introduce and explain them, hold an interview with a major player in that project, and cover their potential specific applications for professionals in this industry. This series will be on […]
Continue readingSpotlight: Part 1 of 3 – Trade Show Virtual Reality, AR, & MR
In this program we will be covering trade show virtual reality and other technologies that impact industry event professionals over a series of articles. We will introduce and explain them, hold an interview with a major player in that project, and cover their potential specific applications for professionals in this industry. This series will be on […]
Continue readingLooking to the Future – Augmented Reality at Trade Shows
So, browsing around, I came upon a fascinating article from last month about a Google Glass deployment at a foodie trade show. You might be wondering, why and how would you want to use Google Glasses at a tradeshow – but the possibilities are actually very interesting! The Washington Restaurant Association became one of the first groups to […]
Continue readingIs Your Mobile Workforce Exposing You to Unseen Risks?
Recently, using mobile phones and QR codes have become the newest hi tech tools for trade shows and with that bring-your-own-device (BYOD) to work has fast become a popular trend. Employees often prefer to use a single smartphone, laptop and tablet for both work and personal use, claiming they are more productive when they can […]
Continue readingHi Tech Tools for your Trade Show Displays
As with most great and innovative business solutions, it’s always easy to wonder, after the fact, how we never thought of it before now. The tech trade show we experienced last weekend at the Los Angeles Convention Center gave us a brilliantly clear idea: trade shows are in our company’s future. (Yeah, I know, people have […]
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