Convention Displays – Go Lightweight to Succeed!

Planning to participate in a trade show is no walk in the park.  There are many things that need to be done in preparation for the show.  One of the many things required is deciding on the type of convention displays you want to use.  A few of the items to keep in mind when selecting your display stand is your budget, the size of your booth space, and the message that you are trying to relay. xpressions connex 20x20_b_large-resized-600

Do you remember those big, bulky, hard to manage clunky booths of yester-year?  Those are history, literally. The tension displays available today are not only a better value than ever before, but they are easier to manage as well.  Displays that are used today come in many styles, shapes, and sizes which are priced to fit the average trade show exhibitor’s budget.

Displays

The displays used today are much easier to use and to carry than those that were previously used.  Lightweight portability, that’s what most exhibitors are looking for.  Try tension displays like the Xpressions display or a Waveline. These new generation pop up displays have changed from the old days, and have evolved into using lightweight aluminum, with dye sublimation-printed fabric, that requires minimal assembly.  With this type of pop up display, all that you have to do is expand and lock the frame.

Banner Stands

In the past, banner stands had limited ability to display products and literature.  Recent changes now make it possible to add a shelf to the front of pull up displays like banner stands without drastically increasing the size of the stand itself.  They still pack up compactly, so combining multiple banner stands can create the feel of a small exhibit.

Along with pop up displays, styles and designs of banner stands have evolved as well. Unlike the older banner stands that were used, today exhibitors have the option of having graphics on both sides of stands like the Pronto banner stand, which allows them to capture the attention of twice as many people. You can also attach literature holders, lights, and even small shelves onto some of other new generation banner stands like the Brandcusi.brandcusi_kits-resized-600

Materials

Tension fabric is being used more often as part of trade show displays.  Tension fabric is lightweight, very versatile, and no more expensive than other printing substrates. The use of fabric can also add an appealing backdrop to your tradeshow display.

Lighting

To create a welcoming vibe for your convention displays, it is essential that your trade show display units all have proper lighting.  For the sake of adding appeal and ambiance to your display, you may want to consider custom lighting, which is becoming more popular with exhibitors, as opposed to relying on the lighting that the venue uses, which may prove to be a bit harsh.  Energy efficient LED lighting has also increased in popularity. They are bright and offer flexibility and warm colors, while producing much less heat and reducing the possibility of fires.

Trade show displays play a vital role in the success of an exhibitor’s participation in a show.  Why not take the necessary steps needed to contribute to your show’s success?  Display your investment by making an investment in your convention display.

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