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Category Archives for "trade show planning"

Trade Show Display Pizazz and Planning

You’ve carefully planned your trade show displays. You’ve ordered all your booth merchandise, both informational pieces and giveaways. You’ve put the word out to key attendees and customers in advance. You’re doing a give-away or promotion to entice people to your booth. You’ve chosen your staffers and even remembered to register for the show and book […]

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The Five P’s for Trade Show Displays

Participating in a trade show has many advantages. It allows your company to get their name out there, meet potential clients face-to-face, demonstrate your products or test out new products. While well put together trade show displays do have the potential to bring in new customers, a poorly planned exhibit can just as easily drive them away. […]

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Trade Show Displays: Plan for Success

Depending on your position and responsibilities, you may not be able to be at every trade show in person. Hopefully, you have employees or representatives who will act professionally and present your business well  – but that may not be the case for everyone, and it doesn’t happen by accident.Here are a couple more hints […]

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