Part of making a great impression at a trade show comes from creating the right mood and emotion for attendees. The colors you choose for the graphics on your trade show displays will play a subtle role in delivering that message. The catch is, you won’t have the same goals at every event. For different shows, you will […]
Continue readingupdated June 2021 More and more of us shop online, and find it is easy to become swamped in the available choices. Thus, folks shopping for trade show pop up displays frequently ask us which are the best pop up displays. As an independent distributor, American Image Displays is not required to sell any particular “house brands”, […]
Continue readingThe general rule of thumb is that you have 3 seconds to attract attention. This applies to almost anything – apparently humans are all born with very short attention spans. This applies to your show graphics design too. To help, we’ve put together some trade show graphics ideas to help you get people to really […]
Continue readingIf your booth is your temporary office at an exhibition, then your trade show counter displays are your reception area. Therefore, this counter display is a critical component for making a pleasant impression on your potential customers. It is where you engage with your clients and can be used to serve refreshments. It can also […]
Continue readingIn this article, we’re looking at space. Space is perhaps the biggest opportunity for exhibitors looking to design their booth effectively. Space is your blank canvas, and there are a wide range of event marketing opportunities that involve proper usage of space. We’ll look at recent trends to help you properly utilize space and create […]
Continue readingQ. How important is your trade show signage? A. You have less time than it takes you to read this sentence for a trade show attendee to decide whether he or she will spend any time in your exhibit. It seems unfair, but it’s true. Numerous studies have shown that attendees decide whether your trade show […]
Continue readingWhen you hear the phrases, ‘sleek lines, dramatic curves, and elegant and contemporary styling,’ are you thinking of a new luxury car? Well, we’re describing portable truss displays. Here’s what you need to know about truss displays.Have you ever attended a tradeshow or exhibit whereby a simple product caught your eye? If so, what probably drew […]
Continue readingIt’s no secret that a sizeable number of trade show attendees seek solutions and intend to buy. Eventually, they’ll find someone to buy from. But here’s the problem. How do you make yourself that “someone” they buy from? How do you prevent potential customers from merely glancing at your exhibits while your competition develops superb […]
Continue readingTrade show statistics reflect that, on average, visitors will spend about eight hours exploring exhibits. More than 80% of those visitors have purchasing authority. To draw their attention to your own trade show booth, an effective booth banner design is key. Here’s how to design an outstanding banner stand that will help distinguish you from competitors:Aim […]
Continue readingTrade Shows can be a great resource for marketing and promoting your business. That is only the case, however, if you are able to make a great impression on potential customers at the events. If not, they are simply a waste of money. With that in mind, take a look at these two examples of custom trade […]
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