It seems like most business blogs these days tend to spend a lot of time telling you what to do. (And we’re sometimes guilty here as well.) Everything is a high-priority item that you need to give attention to. It creates a gigantic stack of things to worry over that you may not have the […]
Continue readingUpdated Nov 2022Creating a Design for the best trade show booths is a combination of art and science. Exhibit designers sometimes try to create unique, elaborate, colorful, and (often) expensive displays that show off their design skills. While showing off mad design skills might be okay too, it’s important that your exhibition booth design function on […]
Continue readingTrade shows are places where vendors from all over are vying for the attention of those all-important customers. Whether the trade show focuses on high-tech gizmos or hamster-powered paper shredders (they exist, look it up), everyone there will be trying to identify the best booth ideas and create the best trade show booth design, in […]
Continue readingTrade show attendance is on the rise. Joyce McKee wrote in an article posted on Let’s Talk Trade Shows.com, “…double-digit increases and record performance at the 2011 International Consumer Electronics Show (CES), exhibit space in January was up 5.2% over January 2010…”. CES 2012 set quite a few records, because it was even bigger, with more people attending […]
Continue readingOnce the display stand for your trade show booth is chosen, it is time to consider the finishing touches. It is time to choose accessories that are going to pull together everything you’re hoping to accomplish with the trade show booth design. There are limitless options when it comes to finishing up the exhibit booth. […]
Continue readingThis is the fourth in a series of articles about the basics of exhibiting that began with the first post of the New Year. We’ve all heard it so many times, it’s become a cliché: “You only have three (or five or seven) seconds to make a good first impression with your trade show booth […]
Continue readingDo you need a tradeshow theme to make sure visiting your exhibit is memorable? After all, if they don’t remember you, then you wasted your exhibiting budget. How do you make the experience of visiting your booth memorable and valuable to trade show attendees? Clearly, you want these people to remember you when you follow […]
Continue readingDesigning graphic files for large format printing can be intimidating for those who normally work on small sized layouts such as brochures, catalogs, magazines and so on. However, what you will find is that working on large trade show graphics can be, in many cases, simpler than most projects. It is just a matter of learning the tricks of […]
Continue readingTrade shows, conferences, expos, and other events provide excellent opportunities to increase brand awareness, network with industry peers, and of course, improve sales. One of the tools you can use to get better engagement during these events is a display tent. This article covers everything you should know about display tents and how to use […]
Continue readingIf you can capture an eye, you can open a mind. It should come as no surprise that businesses that want to publicize their services and products use trade show marketing as the go-to option. It’s a great investment of money and time that yields even better returns. Making sure to use the best trade […]
Continue reading