We’re getting in some pretty snazzy new trade show display products here at American Image Displays that we’re really excited about, and its time to share the news about these new products in this blog. We’ve talked a lot about the importance of adding digital elements to your trade show displays. These digital tools are the wave […]
Continue readingWhen trade show graphics copy or ad copy doesn’t do what it’s supposed to do, there’s usually a good reason. Unfortunately, there can be lots of reasons that companies end up with bad graphics copy at trade shows. For example, your marketing team may not see this as part of their assignment. Your trade show managers may […]
Continue readingYour trade show exhibit is a major expense item in your marketing budget, and that booth will probably need to be used over a fair period of time in order to be cost-effective. How can you extend the life of your exhibit, minimizing added costs for major repairs, refurbishments or replacement? These six tips will […]
Continue readingPresentation is a big part of all exhibition displays – it is essential to draw big crowds and bring in potential clients. Without a strong presentation and set up, it isn’t possible to draw a strong interest from visitors passing by the booth. It doesn’t matter how fantastic the product or service being sold is, if the […]
Continue readingWhen you’re planning your future trade show supplies, it makes sense to look ahead and try to plan on how to make each Waveline or exhibition display a little distinct. If you put on a lot of displays, you may want to vary them up somewhat so that repeat visitors don’t feel like they’ve already seen what you have to offer. […]
Continue readingTrade show lighting can be one of the trickier aspects of visual design to work into trade show displays, partly because a lot of booth designs barely think about lighting at all. Far from simply being a utilitarian question, the proper lighting can absolutely enhance the mood of a trade show display, helping to cement […]
Continue readingMany have written about “greening up” the exhibit industry. After all, every time you do a show, the exhibitors build a small city that lasts only a few days. When it’s over and everything’s torn down, the impact of all that waste on the environment can be huge. Sometimes manufacturers make trade show booth components […]
Continue readingWhether you are designing your very first trade show banners, or reconsidering the design and look of your current signs and banners, you want to keep a few common things in mind. Sometimes trade show graphics can be well thought out but contain one very deep flaw that limits their effectiveness. It can be better to […]
Continue readingTrade shows are great venues where business stakeholders can enhance product and brand visibility, create leads and generate revenues. Trade show displays play a crucial role in any trade booth but they will remain mere displays if they don’t produce a compelling impact on their viewers. Making a exhibition booth stand out among countless similar products in a crowded […]
Continue readingThe holiday season is a great time for exhibitors to make their expo displays and even table top displays sparkle with simple additions to their otherwise standard setups. Below are a few easy ways to bring holiday cheer – as well as new customers – to your trade show display stands. Scents Sell Cinnamon, pine cones, […]
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